Monday 13 January 2014

Online Reputation Management (ORM) or Search Engine Optimization (SEO), Which is Better?



Online Reputation Management (ORM) or Search Engine Optimization (SEO) is the most effective, quickest, and easiest solution for dealing with the best kind of bad press that has been a mainstay of search engines recently. By pushing the negative views from the front page of search engines, There are many ways that this online method could protect you from the damaging opinions of everyone in general.

Any kind of unwanted negative publicity online has today become one of the most difficult challenges for all companies. It is not only anonymous but also has names that are not attached to forum threads and other websites. It is not easy to track and find the main area from where the complaint comes. The seaming popularity of these social networking platforms only makes it easier for everyone to have a mild problem such that they can give a lot of importance to the complaints around. If at all, your company has had a bad press then it would be time to launch a proper Online Reputation Management campaign. 

It is also important to know how the publicity could get negative and gains ground with the search engines. it could also lead to a lot of other problems with public relations. There are ways of providing proper ways of making this reputation management an easy way of controlling the damage. 

Many companies are launching an good popular online campaign so that any kind of bad publicity is well taken care of. This is in fact a basic reactive approach to all such problems. The main problem with the pages that rank high is that the negative press tends to bring more bad links. These links further help to strengthen the position of the pages. Thus, they are not easy to hide. This simple management thus helps as a preventing measure and launches campaigns that control the main positions, which help to prevent any kind of bad press from getting recognized. thus, you can protect your company from the basic machinations of all frustrated customers, competitors who cheat and employees who are unhappy.

0 comments:

Post a Comment